Do you often get flyers when having a walk? If yes, what makes you look at it, take it and then use it? There can be various answers about different kinds of flyers. In this article, we will focus on the tips and tricks that can make your flyer look the best and make it sell the most.
Design and content
Your flyer will have only a few seconds to make a person look at it and read it. That’s why the design should be eye-catching. You can use any color combinations you wish to test what works better for you. The main mistake that many beginners tend to make is using tons of text. No one will read that.
You should indicate only the most important items like your telephone number and address. And don’t forget about the website! It seems obvious, but take a look at the flyers you take. How many websites are there? A good design really sells.
If you decide to design the flyer yourself, don’t make the process too difficult at first stages. You can use Microsoft word flyer template to practice or for all your work. You should spend enough time on visualising your ideas and thoughts on the piece of paper. One important thing is you should carefully use colors and always order test prints to check if all the colors and shades are in their right positions.
The content doesn’t always mean only the text. This word means everything that you want to put on the piece of paper. The text should be clear and precise. If you are not sure you can write down a genius piece of text that will make you a billionaire, you can ask your colleagues for assistance. Or you can order the text online. It depends on your budget and on your creativity.
How to give flyers to people
It’s very important to inform the person who will give the flyers to people about the target audience. We don’t think that giving a flyer about a free entrance to the nightclub to kids will be appropriate. Or giving a flyer about discount on shoes to a person without leg will be ridiculous.
It’s a bad idea to ask that person to give away the flyers in 10 minutes. It has no sense at all. If no one hurries anywhere, you can ask for a smile and good attitude to people. A sincere smile can melt any heart. You can do it on your own for one day to find out how people react to the flyers, to your behavior and your offers. You will analyze it and it will be easier for you to teach another person to do this.
